short courses - digital programmes

Content Marketing

Craft compelling digital content that converts.
This course provides a comprehensive understanding of planning and implementing effective content marketing. Participants will learn about content planning, storytelling, content calendars, and performance measurement.
  • MODULE 1: FUNDAMENTALS OF VIRAL CONTENT & SEO
  • MODULE 2: KEYWORD RESEARCH & SEARCH INTENT
  • MODULE 3: SEO CONTENT FRAMEWORK FOR VIRALITY
  • MODULE 4: ON-PAGE SEO OPTIMIZATION
  • MODULE 5: MULTI-PLATFORM VIRAL STRATEGY
  • MODULE 6: ANALYTICS & PERFORMANCE IMPROVEMENT
  • SEO Content Writer
  • Content Strategist (Junior)
  • Digital Marketing Executive
  • Website Content Executive
  • Traffic Growth Assistant
  • 2 days
  • Classes are conducted via Online (Virtual Learning) or Physical (Classroom-Based Training), depending on program requirements and participant preference.

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