short courses - digital programmes

Fundamentals Of Branding

Build a powerful and memorable brand identity.
Master the essentials of branding in this practical course. You will differentiate brand identity from marketing, define unique value propositions, and design core visual elements. Learn to craft consistent messaging and apply strategic branding principles across digital platforms to build a cohesive, impactful presence for any audience.
  • MODULE 1: INTRODUCTION TO BRANDING
  • MODULE 2: BRAND POSITIONING & VALUE PROPOSITION
  • MODULE 3: BRAND IDENTITY DEVELOPMENT
  • MODULE 4: BRAND MESSAGING & STORYTELLING
  • MODULE 5: BRANDING FOR DIGITAL PLATFORMS
  • MODULE 6: BRAND ACTION PLAN
  • Brand Executive
  • Marketing Assistant
  • Creative Marketing Executive
  • Business Owner
  • Social Media Brand Manager
  • 1 day
  • Classes are conducted via Online (Virtual Learning) or Physical (Classroom-Based Training), depending on program requirements and participant preference.

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